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Watch MULTY® Transform Truck Racks on Dragons' Den Season 18!

Updated: Jan 8

Cody New and Rick Sauder standing in front of the Dragon's on CBC Dragon's Den

View the updated blog post here

Hello to all our fellow innovators, entrepreneurs, and truck enthusiasts!

We are thrilled to announce an exciting event that's sure to get your engines revving. MULTY®, known for our groundbreaking universal and modular truck rack systems, is set to appear on CBC's "Dragons' Den" Season 18. Mark your calendars for Thursday, January 4 at 8 PM ET on CBC and CBC Gem to catch our founders, Rick Sauder and Cody New (yours truly), as we pitch our innovative products to Canada's most esteemed business moguls.

What's the Buzz About MULTY®?

At MULTY®, we believe in revolutionizing the way truck racks are perceived and utilized. Our products are not just racks; they are a testament to versatility, innovation, and practical design. Whether you are a weekend warrior who loves outdoor adventures or a professional who relies on their truck for work, our racks are designed to cater to a wide range of needs, offering unmatched flexibility and durability.

Cody New and Rick Sauder doing a high-five during Dragon's Den episode

Inside the Dragons' Den

"Dragons' Den" is more than just a TV show; it's a platform where dreams meet reality. It's where entrepreneurs from across the country come to showcase their ideas, products, and business acumen in front of a panel of venture capitalists, known as the Dragons. These industry titans are known for their shrewd business sense and ability to spot potential.

Cody New and Rick Sauder stand before Arlene Dickinson, Manjit Minhas, Michele Romanow, Vincenzo Guzzo, Wes Hall, and Robert Herjavec on the Dragon's Den

Why Our Episode is a Must-Watch

  1. Innovative Pitch: Experience the moment as we unveil MULTY®'s unique features in front of the Dragons. Our presentation is packed with demonstrations and insights that you won’t want to miss.

  2. Real-Time Business Negotiations: Witness the thrill of business negotiations in real-time. See how we handle the pressure, answer tough questions, and navigate the intense atmosphere of the Den.

  3. Learn from the Best: The Dragons are not just investors; they are seasoned entrepreneurs who offer valuable advice and insights. Their feedback to us could be learning points for many aspiring entrepreneurs.

  4. Support and Celebrate Canadian Innovation: By watching our episode, you’re supporting local businesses and the spirit of Canadian entrepreneurship.

What Happens in the Den, Stays in the Den (For Now)

While we're bursting with excitement about our time on the show, the details of any potential deals with the Dragons are under wraps until the episode airs. So, you'll have to tune in to find out how our pitch was received and whether a Dragon partnership is in our future.

Cody Leonard New & Rickie Claire Sauder standing before the Dragon's on CBC's Dragons Den

Join Us on This Exciting Journey

Remember, the action unfolds on Thursday, January 4 at 8 PM ET on CBC and CBC Gem. Follow us on Instagram @multyrack for exclusive content, updates, and a sneak peek into our Dragons' Den experience. We can't wait to share this milestone with our community and look forward to having you join us on this incredible ride.

Let’s gear up to show the Dragons the power and potential of MULTY®!

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